New York Hustle is a series of short documentaries profiling street-level entrepreneurs operating in the boroughs of New York City.

Vision for the Show:
The concept of New York Hustle is easily scalable as there are so many unique and quintessential New York hustles yet to be documented. We also believe that the format could be expanded to longform by going deeper into the subjects or featuring a few hustles per episode. We have many ideas on how to thematically group the hustles - such as “Seasonal Hustles” or “Hustles by Borough”. We believe that the series has a wide potential audience as everyone loves New York stories.

Credits:
New York Hustle is created entirely by the two-person team of Angelica Von Helle and Matt Reekie – a couple of expats from Sydney, Australia now based in Manhattan.